Double exposure, a unique artistic style, is used to create a surreal effect in a masterpiece by Andreas Lie, Bojan Jevtic, and Ashley Wood. This craft combines two images in a spectacular manner, blending them into a single image. In this case, the artists have used a combination of different elements, including a man reflecting himself in the mirror, mesmerizing double exposure, and a ghostly presence from wisps of smoke. The ethereal realm they created through their artistic brilliance is not only visually captivating but also serves as a metaphor for the efficient management of business processes, using IT solutions that operate similarly to the finely-tuned Swiss watch mentioned earlier.