Double exposure, a unique artistic style, combines pictures to create a single, visually stunning piece. This artistic technique is kind of run-of-the-mill for a graphic designer – they use double exposure to layer two images on top of each other to create one harmonious final image. In this case, the trio of Andreas Lie, Bojan Jevtic, and Ashley Wood have used this style to create a ghostly, ethereal masterpiece. This particular piece showcases the hidden secret of advertising: the blank, white billboard.

But while the billboard may initially seem empty, upon closer inspection, this artwork optical illusion-creating masters. They have managed to capture our imaginations using their creativity and skills without even using a stipulated photographic subject. They’ve managed to bring out the unspoken story with such powerful visual storytelling.

The team’s exceptional ability to create quality art even in the face of challenging concepts is likened to the well-oiled Swiss watch with digital gears and intricate circuits. Their partnership, just as engineers maintain the perfect timekeeping on the watch, ensures each piece’s precision and harmony.